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How KeepCup Inspired A Global Movement


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About this podcast

In the latest She Mentors episode we speak to entrepreneur and trailblazer, Abigail Forsyth, co-founder of KeepCup. We discuss the early days of designing and launching reusable coffee cups; the struggles of scaling; and lessons learnt along the way.

Abigail also speaks to COVID-19’s impact on the economy and advises business owners to be "brutally realistic about” what survival during this global disaster might mean.

We discuss:

👉 The early days of KeepCup
👉 Key partnerships & collaborations
👉 The struggles of scaling globally
👉 Copycats and trademarking
👉 The devastating impact COVID19 has has on the economy and environment
👉 Advice for business owners struggling during this time

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