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Side Hustle Success: from MeetUp to a Membership Site [Part 1]


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About this podcast

12 months ago I quit my full time job in Digital Marketing/eCommerce, to take my side hustle, She Mentors, full time. And it's been a whirlwind journey of self-discovery and highs-and-lows!

So to celebrate this milestone, I'm going to take you behind the scenes of exactly how I took my initial idea – a MeetUp group for women in business – and turned it into a thriving membership site.

What we cover

  • Tips for getting your side hustle off the ground
  • How to sell-out a MeetUp group / event
  • How to test and validate your idea
  • The reason I launched a membership site
  • When to leave your full time job
  • Insights and tips from my own business

About Ali Adey

Ali Adey began her career in publishing at Time Inc UK and has since had 11 years' experience working for global women's lifestyle brands, including Kayser Lingerie, Elle Macpherson Body, Women's Health & Fitness and All Things Hair (Unilever). She specialises in digital marketing, content strategy, social media, SEO, Analytics and eCommerce.

Ali is passionate about supporting the growth and development of women in business and created the She Mentors MeetUp group in 2017. This has evolved into a passionate community of experts, mentors and peers who cheer each other on!

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