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How to elevate your personal brand through podcasting

How to Elevate your Personal Brand through Podcasting

Online via Zoom

About this event

Thinking about launching a podcast to help grow your business or personal brand? Keen to speak on other people's podcasts, but not sure how to pitch yourself?

For this flagship event, podcasting powerhouse Vari McGaan (from our very own Business Bosses team) will host a conversation on the pros and cons of podcasting, how you can use this channel to connect with new audiences, and tips for generating more business as a direct result of podcasting.

With us to discuss her stats, insights and detailed knowledge on how you can build a powerful personal brand through your podcast, is She Mentors member, Jacqui Ooi, creator of What She Did Next podcast – which recently hit a milestone of 12,000 listens with the support of Women’s Agenda! 🎉

We'll discuss

👉 Overview of podcasting (stats, opportunities in 2022)
👉 Is podcasting the right channel for your business?
👉 Creating your own Vs appearing on others (pros and cons)
👉 Sponsorships: when and how to do it
👉 Finding speakers with values alignment
👉 Best ways to pitch yourself onto someone else's podcast
👉 How to leverage podcasting to generate business
👉 Tips to get more listens (how/where/when to promote etc)

As with all She Mentors events we welcome member participation, so come ready to share your experiences, podcast learnings and tips you've picked up along the way!


  • Intro from Vari McGaan (5 mins)
  • Jacqui Ooi's insights and tips (30 mins)
  • Open discussion and Q&A (20 mins)
  • Wrap up (5 mins)

Date & Location

  • Evening on Thursday 28 April 2022
  • Session hosted online via Zoom

Please check your local time zone

🕗 7pm AEST (QLD, VIC, NSW)

🕗 6:30pm (SA, NT, ACT)

🕗 5:00pm (WA)

A Zoom link will be sent to you on registering for this event! A video replay will be made available for members who can't make it!

About our speakers

With a career spanning two decades in the media industry and not-for-profit sector, Jacqui Ooi started What She Did Next to showcase the fascinating career stories of Aussie women and inspire women of all ages to make brave choices in their lives and careers.

Over three seasons, the show has charted in the Top 5 Careers podcasts in Australia and ranked in the Best 50 Australian Women Podcasts.

Vari McGaan is an ICF Certified Life Coach who helps women takes brave action with confidence & heart, in their career or business. She is also the host of the Courage & Career Show podcast and the She Mentors monthly Business Support Space.

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